Perhaps the most important project we'll ever work on...
MADDEL is a company devoted to creating better shelter en-masse for the millions of people around the world displaced by natural and social disasters. The name 'MADDEL' is an Acronym for "Making a Difference Daily Enhances Lives" and the company's motto, or tagline, is "Roofs over heads. Hope in hearts."
Since the 1940s when modern Aid Organisations became established, tarps and tents have been the only viable means of sheltering the enormous magnitude of the populations in need. Yet practically, tarps and tents are so terribly inadequate.
Having developed a range of flat-pack instant shelters made from durable polypropylene core-flute board, MADDEL has been working the change this paradigm. With relatively little capital, a disruptive technology, and incredible barriers to the Aid Industry, MADDEL has relied heavily on voluntary efforts by the team, and financial support from dedicated individuals to advance to the point of commercialisation.
Now on the cusp of fulfilling their historic first production order, MADDEL's vision is soon set to become a living reality for thousands.
As a close associate, Lime Dezign is privileged and glad to have supported MADDEL through some extremely challenging times and will continue to do so.
Work performed for MADDEL includes:
- Logo design
- Business cards
- Business presentations
- Schematic diagrams
- Website design, construction and hosting
- 2D & 3D Illustration
- 2D & 3D Animation
- Product development and marketing
- Multimedia CD/DVD production
- Video production
- Instructional manuals
- Corporate workwear